Ortofon is a unique mixture of heritage and modern technology

---

Ortofon has a long history and a rich heritage, but the most important point is to have something to offer today’s consumer.

We preserve our heritage by continuously investing in technology and product development and thus introducing new cartridges. It is our philosophy that even a traditional product like the cartridge can benefit greatly from new technology and industrial competences.

New technology can take various forms. We now systematically use computer simulation when developing new cartridges, and we consider computer simulation to be a fantastic tool for the selection of components and the devising of the magnetic fields.

Secondly, we also look at new technologies that are specifically product related, such as the Selective Laser Melting manufacturing technique (SLM), which is applied to our new MC A 90 cartridge, the body of which has an individual texture completely impervious to resonance.

Thirdly we use knowledge learned from other products (for instance our B2B products) in our cartridge development and manufacturing.

Recently, Ortofon made a license agreement for the manufacturing of conventional bone conductors for the hearing aid industry according to the BEST principle. A bone conductor is a product that requires a very high level of fine mechanical precision to obtain a uniform quality.

The industrial capacity of Ortofon is based on specially designed machines, that produce small precision components for our cartridges, that in turn have several advantages: we have the volume capacity and we can produce a large number of cartridges with a relatively short lead time.

By applying reproducable measuring techniques we achieve the uniform quality necessary for the industrial production.

Finally we have a portfolio of suppliers, with whom we exchange information, troubleshoot and solve problems, in order to constantly hone our skills and be able to address new challenges.

Our goal is to bring the cartridge in the forefront of the technology field, in regards to materials, design, magnetic systems and everything the cartridge comprises of.